D-CAVE
Experiential Gaming Pop-Up
In February 2020, Wild Child Group successfully helped launch, D-CAVE, an innovative pop-up brick-and-mortar concept at the sweet spot intersections between popular culture, fashion, music and the gaming community in the heart of New York City.
4-day pop-up, hosting top esports talent and gamers such as Nate Hill, DrLupo and New York RedBulls Esports FIFA players and exclusive gaming tournaments and programming. The pop-up also housed an exclusive marketplace, selling official D-CAVE merchandise and music partner for the event was Fool’s Gold Records, founded by renowned DJs A-Trak and Nick Catchdubs
4-day pop-up, hosting top esports talent and gamers such as Nate Hill, DrLupo and New York RedBulls Esports FIFA players and exclusive gaming tournaments and programming. The pop-up also housed an exclusive marketplace, selling official D-CAVE merchandise and music partner for the event was Fool’s Gold Records, founded by renowned DJs A-Trak and Nick Catchdubs
Media Results Garnered
- Exclusive & post-event feature secured in WWD
- Story in WIRED, Essential Homme & more.



























